Archroma, Kipaş Denim & Jeanologia collaborate to launch sustainable contra denim

Archroma, a global leader in specialty chemicals, has partnered with Kipaş Denim and Jeanologia to introduce the innovative Contra Denim collection, emphasizing sustainability and advanced aesthetics. The collaboration merges Archroma’s DENIM HALO technology with Jeanologia’s laser marking expertise, enabling brands to achieve striking, distressed denim looks while significantly reducing environmental impact.

Contra Denim addresses the traditional challenges of denim production, particularly for black and indigo fabrics. The collection offers deep, durable colors and vintage wash-down effects without the need for harmful chemicals or intensive manual labor. It utilizes resource-saving pretreatment and dyeing processes, cutting down on water and energy usage and reducing greenhouse gas emissions.

Kipaş Denim’s ContraBlack collection, part of the Contra line, has achieved an impressive Environmental Impact Measurement (EIM) score of 11, far surpassing industry standards. This new collection allows denim brands to explore creative designs while maintaining high sustainability and production efficiency standards.

This collaboration exemplifies Archroma, Kipaş Denim, and Jeanologia’s shared commitment to leading the industry toward more sustainable and environmentally friendly textile production.

Learn More: https://www.archroma.com/press/releases/archroma-kipa%C5%9F-denim-and-jeanologia-collaborate-to-launch-low-impact-contra-denim-collection

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