From December 3 to 5, 2024, the Munich Exhibition Center will transform into the epicenter of the global sports industry as it hosts ISPO Munich 2024, the world’s largest sports business event. Recognized for its influence and innovation, the trade show is more than an exhibition—it is a hub where ideas are born, trends are set, and connections are forged to shape the future of sports and business.
This year’s theme, “LOVE EVERY CONTACT,” underscores the value of relationships in both sports and business. It highlights the importance of building meaningful connections that propel success, much like the traction an athlete relies on for speed and stability. ISPO Munich embodies this ethos, offering attendees unparalleled networking opportunities with over 2,400 international exhibitors and approximately 60,000 visitors from nearly 120 countries, including top athletes, startups, brands, investors, and media.
The event features an impressive lineup of conferences and panels aimed at sparking discussions and fostering collaboration. Notable highlights include the SPORT MARKE MEDIEN Summit, which will bring together leaders in media, sports organizations, and branding to chart the future of sports marketing. The German Trainers’ Summit on December 4 will provide coaches with strategies to enhance their methods and broaden their professional networks. Additionally, the Sports Tech Nation Summit will focus on cutting-edge innovations, offering a platform for technology and sports leaders to exchange ideas and explore groundbreaking solutions.
ISPO Munich is also renowned for its prestigious recognitions, such as the ISPO Award, which highlights groundbreaking products; ISPO Brandnew, which celebrates emerging startups; and ISPO Textrends, which identifies future material trends. These accolades offer invaluable insights for designers, product managers, and brands looking to stay ahead of industry developments.
Exhibitors at ISPO Munich 2024 are encouraged to create immersive and visually striking booth designs to captivate visitors. From interactive features like product demos and virtual reality experiences to thoughtfully designed meeting spaces, the exhibition provides a platform for companies to make a lasting impact.
ISPO Munich 2024 offers a unique opportunity to showcase products, gain global visibility, and stay at the forefront of industry advancements. Participation guarantees access to the latest trends and the chance to shape the future of sports and business through innovation and collaboration.
